

Paper and cardboard are widely used packaging materials with high recycling rates — and the right label can help protect that performance. AD CleanFiber is a paper label solution designed specifically to support paper and cardboard packaging recycling and maintain high-quality output.
Boost paper recycling
Much of today’s paper and cardboard packaging includes materials that can hinder full-package recycling or result in lower-quality recovered fibers. AD CleanFiber is designed to address these challenges. Made from 100% FSC®-certified paper and using an in-house–developed adhesive that’s screened out during the recycling process, it supports cleaner fiber recovery and more circular paper packaging systems.
Benefits



A future-proof solution for recycling
Need a paper label that meets the requirements of the Packaging and Packaging Waste Regulation (PPWR)? AD CleanFiber is INGEDE 12 certified — one of the most stringent test methods for assessing adhesive screenability during high-quality paper recycling.
FSC®-certified paper labels
Our portfolio includes responsibly sourced solutions that perform well across many packaging types. Explore our FSC-certified and recycled facestocks such as MC, Thermal Eco and Thermal Top. Our rVellum option uses 100% recycled fibers to reduce reliance on virgin materials and help lower CO2 emissions.
Quality across formats
Whether you’re labeling paper, pressed pulp or cardboard packaging, AD CleanFiber performs. It offers printing and conversion quality comparable to standard paper labels, and its adhesive performs similarly to our general-purpose options — supporting consistent on-shelf performance.
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Next steps
Speak with one of our experts
Ready to find the right solution for your packaging needs? Connect with an Avery Dennison expert today to find a label that will make your product stand out on the shelf.
Connect with a label printer
Need help finding someone to bring your label to life? We have a wide network of trusted label printers. Let us help you find the perfect partner to bring your packaging vision to life.