As packaging regulations evolve, brands are prioritizing lighter and more efficient formats. Reclosure labels provide an alternative to hard plastic lids by reducing material use while helping keep products fresh and maintaining strong on-shelf appeal.
Lighter sealing, less plastic
Avery Dennison reclosure labels help reduce plastic use while offering reliable sealing, customization and consistent performance. Ideal for food packaging and wet wipes in the personal and home care categories, they support efficient logistics, minimize unnecessary packaging and enhance the overall consumer experience.
Benefits
Keep products fresher, longer
Our reclosure labeling solutions provide strong sealing to help maintain product freshness and expand shelf life, whether for food or wet wipes. With barrier-enhanced materials, they help prevent drying, contamination and spoilage, supporting quality and compliance with safety requirements.
Reduce material use without sacrificing performance
By replacing hard plastic lids, reclosure labels can significantly reduce overall packaging weight and plastic use. And when brands switch from conventional reclosure label constructions to our solvent-free options, the Avery Dennison Carbon Footprinting Tool shows carbon impacts can be reduced by up to 30%. Our solvent-free adhesive options for wet wipes also support lower-impact material choices.
Enhance convenience and shelf appeal
Our reclosure solutions offer more than sustainable material choices — consumers appreciate how they make packaging more functional and convenient, while brands value their ability to preserve product quality and increase shelf and brand visibility through a larger printable surface area. The smooth resealing experience also provides a premium feel that reinforces both quality and innovation.
Expand your offerings with reclosure solutions
Our food reclosure solutions include HeatSeal — a user-friendly open-and-close feature for PET trays using adhesive and heat activation. This alternative to rigid plastic lids works with existing equipment, helping converters enter new markets without additional capital investment.
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Next steps
Speak with one of our experts
Ready to find the right solution for your packaging needs? Connect with our Avery Dennison experts today to find a label that will make your product stand out on the shelf.
Connect with a label printer
Need help finding someone to bring your label to life? We have a wide network of trusted label printers. Let us help you find the perfect partner to bring your packaging vision to life.