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SOLUTIONS FOR

PET packaging

Achieving high-purity PET recycling depends on a label strategy that facilitates seamless separation during the recovery process.

Whether you're navigating the requirements of packaging regulations or seeking to stand out on the shelf, our solutions are designed to help you meet both performance and sustainability goals. Our technology features adhesives that deactivate during the caustic wash cycle — allowing the shredded label material to float and PET flakes to sink for more efficient recovery. This specialized approach enables circular design while supporting best-in-class print quality and smart technologies that help your brand remain secure and sophisticated throughout the packaging's journey.

What is PET packaging?

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A highly recyclable substrate, PET (polyethylene terephthalate) is a lightweight plastic material widely used in food, beverage and home and personal care packaging.

  • Highly recyclable with established collection streams
  • Trays primarily used for food products
  • Key focus of the Design for Recycling guidelines

How PET bottles and trays are recycled

PET is widely recycled, but bottles and trays are processed separately because they are made with different grades of PET and have different intrinsic viscosity (IV). PET bottles possess high IV values, making them ideal for "bottle-to-bottle" circular recycling. In contrast, PET trays have lower IV values and frequently contain impurities from multi-layer sealing films like PE or EVOH. To prevent yellowing, these trays must be processed at lower temperatures, and are often down-cycled into lower-grade materials rather than repurposed into similar products.

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PET bottles

  • Sorted into a dedicated stream for bottle-grade PET
  • Can be recycled into new bottles or other packaging applications
  • Separated by color to maintain material quality during reprocessing
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PET trays

  • Collected and baled before sorting at recycling facilities
  • Made with different PET formulations and IV than bottles
  • More likely to contain food residues that affect processing

Our solutions

Discover packaging solutions tailored to your needs. Whether you're refreshing your brand, improving recyclability or lowering environmental impacts, we offer options to help you reach your goals.
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Let’s connect! Our experts focus on technical and market challenges presented by new packaging guidelines and regulations, and help develop products that support sustainability requirements.

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