Little Labels, Big Opportunities

Solutions

Avery Dennison Apparel Solutions is your trusted global partner in transforming the apparel industry. With decades of experience, we lead the way in delivering innovative apparel solutions that drive sustainability, enhance operational efficiency and supply chain visibility, and create unforgettable brand experiences. From permanent branding that elevates your products to cutting-edge technologies that ensure supply chain transparency, our customizable solutions are built to meet your unique needs. Together, we pave the path toward a more sustainable and connected future in apparel.

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The Retail Experience

Retailers need seamless operations, accurate inventory, and smooth shopping experiences. Our solutions include RFID tracking for real-time stock visibility, NFC & QR for faster checkout & digital shelf management to optimize product availability.

Consumer Engagement

To stand out, brands must create interactive, personalized experiences. We enable digital engagement through NFC & QR codes, smart packaging, digital storytelling—offering deeper brand connections and unique shopping experiences for consumers.

Supply Chain Visibility

Apparel brands often face supply chain disruptions, labor shortages and rising demand for faster deliveries. Our RFID labels, digital triggers, tracking solutions provide real-time visibility, helping brands optimize inventory & ensure order accuracy.

Sustainability, circularity and transparency

Stricter regulations require brands to improve traceability and responsible sourcing. Our RFID-integrated care labels, authentication, and digital labels ensure compliance while providing consumers with transparency on materials, sourcing, and ethics.

SEGMENTS

Athletic Apparel Footwear Accessories & Bags Retailers Team Sports Workwear Industrial Laundry Luxury

Unleash your winning potential with our athletic apparel labels and solutions.

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Products

We are constantly innovating to solve the problems of the apparel industry, while making, decorating, protecting, informing, and creating new possibilities for your business. Explore our robust product offerings to find your perfect fit.

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Embelex™

Bring your brand to life through customization, personalization, and smart solutions built to last and create impact for your customers.

Digital Triggers & Sensors

Cutting-edge technology for brand protection, enhanced consumer engagement, and digital product passports.

Hardware & Software

Innovative supply chain management so you can supercharge inventory processes, increase accuracy, and optimize your operations.

Packaging

Protect your products and share your brand story with sustainable packaging solutions for shipping and in-store use.

Permanent Branding

Add long-lasting value to your brand through permanently affixed woven labels, tags, internal heat transfers, and more.

Point of Sale Branding

Make a statement and deliver key product information to prospective buyers with a variety of options.

Variable Data Management

Discover flexible data management solutions that optimize operations and make your brand story stick.

Inside Avery Dennison

Avery Dennison merges smart tech with apparel innovation, creating a workplace where ideas grow and lead the industry forward. But don’t take our word for it, see for yourself.

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