Segments
What if a single partner could support every type of apparel brand and product?
Avery Dennison serves the full breadth of the apparel industry, with solutions tailored to fashion, sports, workwear, retail, and luxury markets, bringing the same materials science and digital identification to each.
Fashion and specialty brands
What if you could turn fashion's biggest challenges into competitive advantages?
Avery Dennison helps fashion and specialty brands connect physical products with digital intelligence, delivering the identification and traceability solutions needed to streamline supply chains, accelerate sustainability, and deepen consumer engagement.
General retailers and department stores
What if every item in your stores, warehouses, and digital channels could be identified with the same level of confidence?
For general retailers and department stores, small operational gaps can quickly become costly at scale. Avery Dennison helps bring greater accuracy to every item, giving teams a more reliable view of stock as it moves across the business. With connected retail technology and stronger loss-prevention capabilities, retailers can keep inventory, security, and service working in sync.
Sports and performance wear
What if your brand could stay sharp through every wash, every game, and every season?
Avery Dennison engineers apparel branding for the demands of elite sport. From durable heat transfers to customization and connected product experiences, we help team sports and performance brands create embellishments that hold up under pressure and keep their identity visible where it matters most.
Luxury
Avery Dennison’s solutions for the luxury market meet the needs of the world’s finest brands. Connecting the physical and digital, our offering is the key that unlocks a more sustainable, innovative and commercially successful future for your business.
Workwear and laundry
What if your workwear branding could stay compliant, connected, and intact through the toughest conditions?
Avery Dennison engineers durable embellishments and digital identification for industrial, corporate, and service uniforms. Our solutions are built to withstand repeated laundering and real-world wear while helping every garment carry the information, identity, and consistency needed in the field.