

Are you feeling the pressure to deliver more sustainable, compliant packaging? We understand the challenge of balancing brand strategy with consumer needs and evolving packaging regulations.
Recyclable packaging isn't just a “nice to have” anymore. It’s increasingly an expectation from consumers, retailers and government bodies. While labels might seem like a small detail, they play a significant role in how well your packaging moves through the recycling process.
At Avery Dennison, we offer compliant solutions that enable recycling and help brands comply with regulatory guidelines, lower Extended Producer Responsibility (EPR) fees and future proof your packaging.
Label solutions that support the packaging recycling process
We make it easier to design packaging that actually gets recycled. From our AD CleanFlake™ labels that keep PET and HDPE plastic streams clean, to our AD Circular™ program for recycling used liners and matrix, we provide practical ways to help you meet packaging regulations. Whether you're working with single-use or refillable systems, our labels are designed to stay out of the way of the recycling process. Plus, with intelligent labels, you can give your customers clear digital information on sorting, recycling and reusing your packaging.
Our experts are here to support your decision-making process and help navigate the evolving packaging landscape.
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Our solutions

Recycle your liner waste with AD Circular™
Avery Dennison’s recycling program, helping you return liner and matrix waste for recycling and support circularity.
Ready to discuss your project?
Let’s connect! Kejin Zhang is our sustainability manager, leading sustainability efforts for label solutions across regional and national industry associations. A champion for packaging circularity, she advocates for collaboration across the value chain to solve systemic issues.
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